This year, the XBIZ Awards have a brand new sugar daddy. Fansly is the official sponsor for the 2025 XBIZ Awards. With hosts Vanna Bardot and Ryan Reid, the evening promises to be one of glitz, glamour, and at least a touch of cheeky chaos.
You have to hand it to Fansly—they know how to seize an opportunity when they see one! Nabbing the official sponsor spot for the 2025 XBIZ Awards is seen by many as a power move to compete with other creator platforms—OnlyFans comes to mind. Fansly first emerged on the adults-only content platform scene in 2017 and has worked to carve out its niche in creator-first content ever since. They grew suddenly in popularity in 2021 when OnlyFans enacted—and then repealed—a ban on explicit content, and they’ve been steadily growing their audience ever since. Now that they’re footing the bill for what is essentially the Oscars for the adult entertainment industry, their name is getting another turn in the spotlight. With them bankrolling this year’s awards show, it’s fair to assume the evening might be a little extra spicy.
Hosting this year’s show are Vanna Bardot and Ryan Reid. Both women run active channels on OnlyFans, which is ironic considering this year’s official sponsor is a direct rival to the platform. Both Bardot and Reid boast their own collection of industry accolades, in addition to the charismatic personas we can expect to see onstage at the show. That charisma? It’s a direct result of their success on OnlyFans, so the pair is more than prepared to dazzle their live audience during this year’s awards.
The hosts for this year’s XBIZ show are an apt metaphor for the relationship between Fansly and OnlyFans. They’re on OnlyFans, and the show is sponsored by Fansly. Both platforms have empowered performers like Bardot and Reid to take control of their careers, and both put their money where their mouth is when they say they prioritize content creators. When OnlyFans announced its (short-lived) decision to ban adult content, creators flocked to Fansly, searching for a platform where their work wouldn’t risk being banned. OnlyFans quickly reversed that decision due to user backlash, but that one poor business move in 2021 gave Fansly a leg up. Fansly leveraged that surge in popularity into a user base that continues to grow rapidly.
So, what can we expect from the 2025 XBIZ Awards with Fansly bankrolling this year’s show? We can probably count on a few surprises, glamour, and performances that push boundaries. With star power like Bardot and Reid guiding the evening, the audience is sure to be in for quite a ride. With Fansly not only on the stage but setting it, this year’s show will be one you won’t want to miss.
From Fansly to the Palladium, this year’s XBIZ Awards will dazzle as they blur the lines between streaming success and IRL star power. There’s also the anticipation of seeing whether there’s tension between Team OnlyFans and Team Fansly. Regardless of why you’re tuning in, with Fansly sponsoring the event, you know the party’s only just getting started.
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