What makes a successful sex worker? Is it about being hot, young, cellulite-free, and giving a top-notch blow-job? Those things don’t hurt, but they matter less than one might think.

It’s said that sex work is selling a fantasy. But what does that mean exactly? Today it often means a tyrannical amount of content creation, including photoshoots, strategic marketing, constant engagement with followers, and maybe even sending bespoke pictures of your butt to a strange man in Portugal at 4 a.m., for instance.

Unless you live in a black hole, you’ve witnessed the explosion of OnlyFans during the pandemic. Sex workers flocked to the platform when in-person work wasn’t an option, and the site has since continued to impact how escorts run their businesses. Sex workers have long been entrepreneurs as much as they are entertainers, and today, OnlyFans has become a way of diversifying your income within a larger business model. But who’s making money on the site, and how? I talked to escorts in New York and Los Angeles to get their take.

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