OnlyFans is getting ready for its next act, and it looks a lot like a grown-up tech company. The platform wants to start offering financial products to its creators, is testing a recommendation feed for the first time, and has put a stock market listing on its to-do list.

That’s the picture OnlyFans CEO Keily Blair painted last week on stage at the Fortune Most Powerful Women Summit. According to Fortune‘s Emma Hinchliffe, who interviewed her, the company is standing at “the precipice of a brand-new chapter.”

A new owner era

Hinchliffe, who has covered OnlyFans since 2022 when she profiled then-CEO Amrapali Gan, writes that the company’s very private owner, Leonid Radvinsky, died of cancer earlier this year while in his 40s. After his death, OnlyFans brought in Architect Capital as its first institutional investor, and the two are now sketching out what the business can become.

Banking for creators

First on the roadmap is financial services for the platform’s 2.5 million active creators. Many of them make explicit content, and Hinchliffe notes that mainstream banks often turn those creators away, painting the whole industry with a broad brush out of fear of facilitating crimes. Blair says she has been rejected by a bank herself just for being OnlyFans’ CEO, and the company itself once came close to losing access to mainstream financial services.

Blair’s pitch is that OnlyFans knows its creators far better than a bank ever could. “We have full visibility into the content that’s being created,” she told Hinchliffe. “There’s a huge difference between perceived risk and actual risk.”

Hinchliffe pushed back that the risk is still real, pointing to reporting on women being exploited into making content for the platform. Blair called those cases “horrific.”

The numbers behind the plan

According to Fortune, OnlyFans brought in $1.55 billion in revenue in 2025. That’s the company’s 20% cut of the $7.85 billion that moved through the platform that year, making it one of the most successful tech companies to come out of the U.K.

Discovery, finally

OnlyFans has always made fans find creators somewhere else, usually on X or Reddit, and then track down their pages. The worry has been recommending explicit content to people who don’t want to see it. Blair told Hinchliffe that OnlyFans has just started testing algorithmic discovery in the Netherlands and plans to trial it in more markets.

The company is also looking at a bigger move into mainstream entertainment. Hinchliffe raises the idea of OnlyFans helping creators make their own AI microdramas, the short serialized videos now spreading across social media.

The road to an IPO

All of this sets the stage for OnlyFans to go public. Blair said the closest comparison is Reddit’s 2024 IPO. “It’s a social media platform with a high concentration of adult content,” she explained.

She didn’t announce a date or any details, but she did confirm a listing is on the agenda. “We’re thinking about that pathway towards an IPO and working toward that as a potential goal for the company,” Blair said.

The takeaway

For creators, the banking piece could matter most. Getting dropped by a bank or payment processor is one of the oldest headaches in adult content, and a platform that pays you and also holds your account would change that. Discovery could bring new fans to smaller creators too. But an IPO usually means more scrutiny from investors and regulators, and creators will want to watch whether a public OnlyFans stays as friendly to adult content as the one that made them money.

Image: New York Stock Exchange, Broad Street facade, photo by Jakub Hałun, via Wikimedia Commons (CC BY 4.0).